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1. Introduction

The Data Lock (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights regarding your personal data when you visit thedatalock.com (the “Site”).

2. Information We Collect
Personal Information You Provide:
  • Contact data (e.g. name, email) when subscribing to newsletters or contacting us.
  • Payment details (if applicable—e.g. subscribing to premium picks).
Automatically Collected Data:
  • Usage logs (impressions, clicks, session duration).
  • Browser/device info (IP address, browser type, OS).
  • Cookies and similar technologies for authentication, preferences, analytics.
Third‑Party Data:
  • Analytics providers (e.g., Google Analytics) for aggregated statistics.
3. How We Use Your Information
  • To deliver and personalize Site content (e.g., newsletter, picks).
  • To process payments and manage subscriptions.
  • To analyze and improve our Site performance and offerings.
  • To communicate with you about updates, promotions, or updates to our policies.
  • To comply with legal obligations or protect our rights.
4. Cookies & Tracking Technologies

We use cookies and similar tracking tools to:

  • Remember your preferences and settings.
  • Measure site usage and performance.
  • Serve personalized content and advertising.

You can manage cookie settings via your browser, though disabling some may affect your experience.

5. Information Sharing & Disclosure
  • Service Providers: We share data with third-party vendors for payments, hosting, analytics, and marketing. They are contractually prohibited from using your data for other purposes.
  • Legal Requirements: We may disclose data if required by law, or to protect our rights, or in connection with mergers or sale of assets.
  • Aggregated Data: We may use or share de‑identified, aggregated data that doesn’t identify you personally.
6. Data Retention

We keep personal information as long as needed for business purposes, legal obligations, or to fulfill user requests. Aggregated or anonymized data may be retained indefinitely.

7. Your Rights

Depending on your jurisdiction, you may have rights such as:

  • Accessing your data.
  • Correcting your data.
  • Deleting your account or data.
  • Withdrawing consent or objecting to certain processing.

To exercise these rights, contact us using the details below.

8. Security

We use industry-standard technical and organizational measures to safeguard your information. While we strive to protect your data, no security system is perfect—use caution when sharing sensitive data online.

9. International Transfers

Your information may be stored or processed in countries outside your own. In such cases, we will implement appropriate safeguards to ensure an adequate level of data protection.

10. Children’s Privacy

Our services are intended for individuals aged 18 or older. We do not knowingly collect personal data from minors. If you believe we have done so, please contact us immediately and we will promptly delete it.

11. Changes to This Policy

We may update this Privacy Policy over time. If material changes occur, we’ll notify you via email or prominent notice on the Site. Your continued use of the Site after is subject to the updated policy.

12. Contact Us

If you have questions or want to exercise your data rights, please reach out to us:

  • Email: hello@thedatalock.com
  • Address: The Data Lock, 305 Venice Blvd, Suite 104, Los Angeles, CA 90291, USA
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